Case Study 2: Graphic Design for a Political Party
Client Profile
Client Name: APC Political Party
Industry: Politics
Role: Graphics Designer
Location: Nigeria
Challenge
In preparation for a Presidential Election, political parties often struggle to maintain a clear and consistent message across various platforms and materials. The challenge lies in ensuring that all campaign designs and publicity materials reinforce the party’s core messages and values without causing confusion or diluting the impact.
Solution
The political party APC consulted the services of Zoolch in the fields of graphic design with the aim of standing out against competitors with unique and captivating design concepts, which is carried out by creating a strong, recognizable brand identity for the political party, ensuring consistency across all materials. This includes a unified color scheme, typography, logo usage, and visual elements that reflect the party’s values and message, making it instantly recognizable to voters across various platforms.
